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Writing a Strong FounderMatch Description

The description field is your chance to turn a click into a connection. Use one of the two frameworks below depending on your goal.


If You Are Looking for a Coโ€‘Founder #

Focus on the problem, the progress, and the partnership youโ€™re offering.

  • Progress: What have you built so far?
    Example: โ€œWe have a functional MVP with 10 beta testers.โ€
  • The Gap: Why do you need a partner?
    Example: โ€œIโ€™m a nonโ€‘technical founder seeking a CTO to lead development.โ€
  • The Vision: Why is this worth someoneโ€™s next three years?

This helps potential partners quickly understand where you are and where youโ€™re headed.


If You Are Looking to Join a Startup #

Focus on the impact you can make from day one.

  • Superpowers: What do you do exceptionally well?
    Example: โ€œI specialize in scaling B2B sales teams from 0 to $1M ARR.โ€
  • The Vibe: What culture, industry, or mission energizes you?
  • Commitment: Are you exploring a side project or seeking a fullโ€‘time role?

This helps founders understand how you fit into their early team.


๐Ÿ’ก Scannability Tip #

Use bullet points for your mustโ€‘haves and niceโ€‘toโ€‘haves. Busy founders often skip long paragraphs.