Olivia, this is spot-on. Having built fitness & wellness tech startups, I’ve seen founders with great ideas struggle because they didn’t map out scalable growth models before raising capital.

✔ Investors need real unit economics – Audience size isn’t enough—you need retention metrics & profitability projections. ✔ Your pitch deck should tell a story with data – Investors fund execution, not just innovation. ✔ Global scalability matters – Many startups don’t factor in international expansion, which limits growth potential.

One thing I always advise founders in my space: Build your monetization plan before pitching investors. Too many startups chase funding before proving they can generate revenue.

Curious—what trends are you seeing in fundraising for tech-driven creator businesses?